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The No. 1 choice in Switzerland
Since day one, we have pursued the goal of making teeth straightening accessible to everyone. Just 3 years later, we are already making it possible at over 30 locations in Switzerland.
Our vision
We strengthen people’s self-confidence and well-being.
Our mission
To make it possible for everyone to have a beautiful smile at a fair price.
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Culture & values
Support each other and pursue goals together.
Fairness
Maintaining an open, honest, and respectful relationship with our employees, customers and partners is a matter of course for us.
Simplicity
We strive for clear, goal-oriented and intuitive processes. Both within the company and in our daily work with our customers and our partners.
Precision
Passion for the best quality – that’s what you can expect in every one of our services and in every single product. We work with the highest precision every day to live up to our “swiss made” quality label.
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Expertise in dentistry
In each of our practices, your treatment will be carried out and supervised by highly qualified dentists and dental professionals. In addition, the dental technicians in our laboratory ensure that our products meet the highest possible dental standards.
bestsmile Academy
Progress, development and the corresponding additional training are particularly important in the medical field. That’s why we’ve created the bestsmile Academy – to keep our dental professionals updated on a regular basis.
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Custom-made for you
We manufacture our products in our own production facility in Switzerland. With high-end 3D technologies and automated processes, we enable our customers to straighten their teeth with the best possible quality.
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bestsmile practices
Always in your area
Always in your area
You can find bestsmile practices all across Switzerland at over 30 locations. So you’ll never have to travel far to reach us – whether you’re coming from the office or from home.
Every bestsmile practice is unique. The interior design of our practices is inspired from the atmosphere and unique features of each city.
36 locations
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Milestones
35,000 successfully treated customers
30,000 successfully treated customers
20,000 successfully treated customers
36 locations, 300+ active employees
Product launch: Veneers
300 employees
Opening of the 30th practice
bestsmile receives the Swiss Economic Award
100 employees
Sparrow Ventures (Migros) invests in bestsmile
Opening of the 10th practice
Start of own Aligner production
Opening of the first practice in Zurich Enge
Foundation of Best Smile AG
